To realize its dream of “Project Rainbow”, Bengal Shelter Housing Development Limited (BSHDL) has engaged Feedback Ventures for the preparation of a business plan for two of its key projects ― a proposed chain of budget hotels and a proposed retirement village in West Bengal.  The retirement village will be a cluster of state-of-the-art international retirement villages with a focus on active retirees in the age group of 55+years. It aspires to attract international clientele, NRIs and Indian senior citizens of higher income group. Bolpur, Chandannagar, Durgapur, Mayapur, Rajarhat, Shankarpur and Siliguri have been identified as the initial set of locations for this first-of-its-kind retirement village in West Bengal.